For some create content campaigns it is necessary and/or beneficial to send an influencer a product at the onset of, or during, the activity. This allows the influencer to use your product and may provide better material when they are creating their post. While product shipment occurs outside of the platform you can still track the fulfillment of product shipments from within your Mavrck instance.
Adding an Incentive
If you'd like to track the fulfillment you first need to add an incentive to the activity. As outlined in this article you can add an incentive from within the activity itself. See the image below to see how the incentive should be configured for this use case.
Configuration for Create Content when Shipping a Product
Confirming Participation and Address Information
Prior to actually sending products it is important to confirm both the influencer's willingness to participate as well as ensure you have their correct shipping address. This can be accomplished by sending your participants a notification that includes a link (available as a merge tag) to an influencer facing webpage where they can perform the confirmation. You can create a new message or use a notification template.
Example Notification Template with Confirmation Page Link
Address and participation screen (Influencer facing)
Fulfillment Records
Once an incentive has been awarded to an influencer a new record will be created in the Fulfillment tab of the Rewards section. From here you will able to see more details about the items, manage their status, update address information and close them out as products are shipped.
A list of items awaiting fulfillment in the rewards section
Expand the row to add or view additional information about the fulfillment
Sending influencers your product to use as part of a create content campaign helps them to create higher quality and more relevant for your brand. Please let us know if you have any questions or comments.
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