Amplify is one of Mavrck’s three content use cases, where influencers can share content and drive traffic to brand webpages. Activating influencers in amplify activities increases brand awareness and get your content in front of more like-minded consumers.
Steps to Create an Amplify Activity
Step 1: After logging in to your Mavrck account, navigate to the Campaigns tab.
Step 2: Click on the lightning bolt icon in the upper right corner to create a new activity.
Step 3: A pop-up window will appear and you will be asked to provide some basic program information. Follow the prompts to create your activity.
Step 4: When you are asked to choose your objective, select "Amplify Content."
Step 5: The next page will ask you to select a network, offering “Add to Referral Program” or “Facebook Share” as options. For a traditional amplify activity or if you do not have a Mavrck referral program, select “Facebook Share.”
Step 6: Next, you will add the URL for the piece of content that you want influencers to share. A title, description and image will be pulled in from this URL automatically. These things can be edited on "Details Page" after the activity is created.
Step 7: After selecting your preferred audience, or who will be able to participate in this activity, click “Finish” to save and create it.
Step 8: This will automatically bring you to the "Details Page" of the activity. From here you can add an incentive, and adjust the details and dates for the program, including FTC configuration options, direct link access, and custom routing.
Step 9: Set the program live by clicking “Ready” and then “Schedule” in the upper left corner, which will turn the activity live on the start date you identified.
Once the above steps are completed...
The activity is now live and you are now able to invite influencers to participate.