Installing the below Conversion Tag is Part Two of a two-part process required to enable conversion tracking in the Platform. Click here to access instructions for Part One of this process.
If you have already completed Part One of the process, please follow the instructions below to complete Part Two:
Place the following snippet of code before the closing html tag </html> on the confirmation page for the conversion event you are trying to track.
mvk('fireConversion', 'instanceconversioncode', '0.00', '0','Conversion_Parameter'); </script>
*Note: Please refer to the below options for more guidance around customizing the above parameters.
Conversion Code (Required): The unique code of the conversion tag. This can be found in your self-service instance.
Value (Recommended): Can be set to a static value or dynamically based on the cart value of a purchase. Example: ‘45’, ‘23.88’ Note: If you do not plan to use this parameter please set it to ‘0.00’.
Commission Value: Used in affiliate marketing scenarios where the Influencer driving the conversion is to receive a commission. This can be set dynamically or as a static value. Example: ‘5’, ‘5.50’ Note: If you do not plan to use this parameter please set it to ‘0’.
Conversion Parameter: This can be used to add additional information about the conversion such as account numbers, discount codes or dynamic variables specific the conversion. Example: ‘Winter2018Sale’. Note: If you do not plan to use this parameter please set it to empty ‘’.
Once you have installed the conversion tag on your live site, please reach out to your Customer Implementation Manager to confirm successful configuration.