Influencer properties are customizable questions that you can add to your campaign application. While adding influencer properties is completely optional, we highly recommend doing so, as this is a quick way to get more insight on whether or not an influencer is the right fit for your campaign. For example, if you are a brand that sells fitness products, you may want to know how often the influencer works out on a weekly basis.
To add influencer properties to your campaign application, follow the steps below:
Step 1: Navigate to “Setup” within the campaign.
Step 2: Click “Application”.
Step 3: Scroll down to “Application Survey” and click “Add new question”.
Step 4: Click into the field titled Select an Influencer Property and within the dropdown, click “Create new influencer property”.
Step 5: Input internal details (see below) and click “Save”.
Note: These details can be whatever you decide. The influencers will not see this.
Step 6: Type the question in the field titled Question Label (see below).
Note: The Question Label is influencer-facing.
Optional: Toggle the switch next to “Required” if the applicants must provide an answer.
Step 7: Click the yellow check mark on the right to save.
Note: You can view and edit the influencer properties that you’ve created by going to the Configuration section and then the Influencer Properties tab in the top right corner.
Adding influencer properties to an application is an effective way to get more information about your campaign’s applicants.