Instagram Creator accounts connect through the Business or Personal account flow, depending on whether or not they are managed by a page on Facebook.
Connecting your IG Creator account to a page on Facebook has the benefits of connecting as a business account, which include:
- Additional insights into the performance of your content
- Instagram Stories created for campaigns are collected automatically
If your Creator account is linked to a page on Facebook (Recommended)
- Select the "Business" option when prompted
- Step-by-step instructions
If your Creator account is not linked to a page on Facebook
- Select the "Personal" option when prompted
- Step-by-step instructions