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Creating and Fulfilling PayPal Incentives

Hannah Casey
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To set up a PayPal integration, please see the following article or reach out to your Customer Success Manager: Using Mavrck for Your PayPal Payments

Once the PayPal integration is enabled, you are ready to create and fulfill PayPal incentives to pay the influencers participating in your campaigns.

In this article:

Creating PayPal incentives

Campaign incentives: The same payment amount for all influencers who participate in the campaign.

  1. Create a new campaign or navigate to a draft campaign.
  2. Open the Campaign setup tab then the Incentives sub-tab.
  3. Click the plus sign icon to create a new incentive.
  4. Select Cash as the incentive type.
  5. Select PayPal as the fulfillment option.
  6. Enter the value of the payment and select the fulfillment workflow stage.
  7. Click Save.

Influencer-specific incentives: Unique payments created for individual influencers. 

  1. Navigate to the influencer in the workflow of the campaign.
  2. Click the arrow icon to open their campaign details.
  3. Open the Incentives tab of their profile.
  4. Click Add Incentive to create an incentive.
  5. Select Cash as the incentive type.
  6. Select PayPal as the fulfillment option.
  7. Enter the value of the payment and select the fulfillment workflow stage.
  8. Click Save.

Quote incentives: Payments quoted by influencers during the application process.

Fulfilling incentives in bulk

Payments are ready to be fulfilled once influencers reach the payment stage associated with the incentive in campaign setup (Pre-Payment or Post-Payment).

  1. Navigate to the payment stage(s) of your campaign.
  2. Use the checkboxes to select the influencers you wish to pay.
  3. Click the green Pay button.
  4. Clicking the pay button opens a transaction summary including the total cost, cost per influencer, and expected processing fees alongside your available PayPal balance.
  5. Click Pay to confirm the transactions.

Note: If influencers have multiple PayPal incentives that are marked Ready, they will all be fulfilled and reflected in the transaction summary. Read more about incentive fulfillment statuses here.

Fulfilling incentives individually

  1. Navigate to the influencer in the workflow of the campaign
  2. Click the arrow icon to open their campaign details.
  3. Open the Incentives tab of their profile.
  4. Incentives with the Ready status will be listed with a green Pay button.
    • If incentives are still Pending, click the pencil icon to set the fulfillment status to Ready.
  5. Clicking the pay button opens a transaction summary.
  6. Click Pay to confirm the transaction.

Reviewing transactions

To access your PayPal transactions ledger, open the Incentives tab from the main menu, then open the Transactions tab from the upper-right corner.

PayPal transactions are added to this ledger once the incentives are fulfilled in the platform. After that point, the PayPal transaction status may be Pending, Complete, or Failed.

  • Pending: Payment has been sent but not yet received.
  • Complete: Payment has been received and the transaction completed.
  • Failed: Payment could not be delivered and funds were returned to the account.

To review additional details for a specific transaction, click the i icon.

Use the export icon to download a summary of all transaction details.

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